25 years since Madonna's LAP / Pepsi controversy TODAY
Quote:
In January 1989, the pop provocateur inked a $5 million endorsement deal with the soft-drink brand.
On March 2, 1989, Madonna debuted “Like a Prayer,” the title track of her fourth studio album, in a two-minute television commercial called “Make a Wish.”
The flashback-fueled spot saw her watching a black-and-white home movie of her 8th birthday, and interspersed footage of the young girl with shots of adult Madonna dancing in the street and in a church with a gospel choir.
Quote:
”She’s a lot of fun. She’s very real. I first noticed it actually when we were doing this Pepsi commercial.
We shot a scene in a Catholic school, in a hallway. It was Madonna amidst, maybe, twenty school girls that were from seven to thirteen years old. And you know, like, instead of going out to the trailer to hang, there was a little break, and she said ‘hey, can you open up one of these classrooms?’.
They opened up a classroom and she took all the girls in there for half an hour and they all just sat and talked.”
Pat Leonard always said she gave them the money back to pepsi, lol. she probably made more money thanks to pepsi and america's over reaction causing this to get so controversial anyway
the pepsi controversy leads to another one.
this time with nike.
she turned it down cause she refused to wear the product.
lawyers were involved and this was her reply.
I think I was 8 at the time, but I vividly remember two things about this -
1. That deal was yanked due to the controversy behind the video. Burning crosses.
2. My Mom didn't let me watch Madonna videos after the release of Like a Prayer.
Some of these geighs stanning for the newer pop girls throwing around "controversy" like it's nothing. They could learn a lot by looking at Madge's truly controversial career. Always pushing boundaries
Some of these geighs stanning for the newer pop girls throwing around "controversy" like it's nothing. They could learn a lot by looking at Madge's truly controversial career. Always pushing boundaries
