Gays have always said yassss, but now everyone straights included are using it jokingly because of the Gaga video.
A lot of people I know in real life say it and I can guarantee it isn't because of the "gaga video" as none of them have seen nor heard of it, and don't pay attention to the pop girls and their stans.
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But yeah a lot of people around me say it and it actually doesn't sound as bad as you'd think
I've removed "Yasss" from my vocabulary because of how cringe worthy Gaga fans made it. Giving me twerk teas when white people finally caught on to it b/c of Miley. :x
I love Gaga though, but this thing has made me despise the word and I always change the A to an E now. Sad this is the biggest thing that came from this era... It had so much potential.