The 'Kickstarts' rapper beat a number of celebrities including David Beckham, Idris Elba and Arctic Monkeys frontman Alex Turner to the title, after fans praised his straight talking attitude and his down-to-earth personality in the annual poll conducted by Zoo magazine.
Example said: ''I haven't won an award for anything, so it might as well be the best award in the country. I've been around in this game for eight years and I'm on my fifth album, and I've toured the world, and had 19 top 40s, and I've never been nominated or won f**k all. So it's just great this could be the first one.''
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Zoo Magazine's Top 20 Coolest Men in Britain 2014: