This puppy just couldn't lose.



Budweiser's precious puppy has pranced off with the best-of-breed ribbon for Super Bowl commercials. Never mind that it aired with just two minutes left in a dog of a game. For the second consecutive year — and the 12th time in the past 14 years — Anheuser-Busch has earned one the most coveted of U.S. advertising honors, winning USA TODAY's consumer-judged Ad Meter for Super Bowl commercials.

The ad, about a spunky puppy who is adopted but keeps coming back home to the Clydesdale horse it loves, gave more than a passing creative nod to a Budweiser spot that won last year's Ad Meter, about a savvy horse that keeps returning to its trainer.

http://www.usatoday.com/story/money/...story/5087939/

This ad had a head start though, we watched it mid-week

It was the best commercial from tonight. So adorable!

I knew it was going to win the moment I saw it. So cute and I am sure it touched many viewers. "Let Her Go" skyrocketed up to #2 on itunes now.

The whole time I was goin "aw aww AW AW AWWW"

Great!