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Celeb News: The Voice better than Idol, Xfactor as promo platform
Member Since: 6/10/2008
Posts: 5,271
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The Voice better than Idol, Xfactor as promo platform
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May, two months after the release of his song "Blurred Lines," pop singer Robin Thicke performed the soon-to-be megahit on NBC's TV singing contest "The Voice."
That performance with collaborators Pharrell Williams and rapper T.I. helped catapult his single 42 spots to No. 12 on Billboard's Hot 100 chart the following week. It also tripled the previous week's downloads to 206,000. The song rose to No. 1 on the chart in June for a 12-week run in the top spot.
Although "The Voice" may not be the most-watched singing contest on television and has yet to launch a star of its own, the show has become one of the music industry's most coveted promotional platforms with its influence far outpacing Fox rivals "American Idol" and "The X Factor," music and TV experts say.
"It continues to be a launching pad and a shot of steroids for certain songs," said Joe Levy, editor of trade magazine Billboard whose annual poll of industry experts published this week showed a big jump in influence for the show.
He points to the recent performance by one of its judges, Christina Aguilera, singing "Say Something" with pop group A Great Big World. It helped the song claim the top spot on Billboard's digital songs chart last week.
"The Voice," which airs twice a week and draws about 12.7 million viewers per episode, ranked as the sixth-best venue for promoting music up from No. 37 in 2012, according to the magazine.
Meanwhile, a live performance on "American Idol," which can still best "The Voice" in attracting viewers, fell to No. 60 from No. 17, and Simon Cowell's "The X Factor" did not make the list of 75.
"The Voice" actually made the list twice. When a contestant performs an artist's song, that type of promotion was good enough for No. 56 on the list.
Part of the winning mixture for "The Voice" and the music industry has been the show's ability to distinguish itself as a music-first competition where everyone plays nicely, Levy said.
"'The Voice' is really about professionals," he said. "It's really in that sense about building or restarting careers. 'Idol' hews closer to its talent-show roots and, frankly, people react to the fact that 'The Voice' is positive."
ALL ABOUT THE JUDGES
That is an unusual characteristic in the reality TV landscape where much of the focus is on conflict. Part of the appeal that "American Idol" built when it drew more than 30 million viewers for its finale in peak years of 2006-07 were its "jaw-dropping" failures, Levy said.
Another key to success of "The Voice" has been one of the problems that has plagued "Idol" and "The X Factor" in recent years: getting the personalities on the judging panel right, said Eric Deggans, the TV critic for National Public Radio.
The show's panel is led by Maroon 5 singer Adam Levine and country singer Blake Shelton in both fall and spring seasons, while singers Christina Aguilera and CeeLo Green serve in the fall, and Colombian pop star Shakira and R&B singer Usher in the spring.
"What people like about 'The Voice' is that the judges, at least on camera, get along," Deggans said, noting that ratings for "The Voice" tend to dip as the season moves along and the focus is put more on the contestants.
"When they've tweaked the show, they've tweaked the show to keep them involved for longer throughout the competition," Deggans added.
"Idol" and "The X Factor" have suffered in part because of strife or poor chemistry on their panels on which they spend tens of millions of dollars in salaries, Deggans said.
Pop singer Britney Spears received poor reviews for her apparent lack of interest while on "The X Factor" last year, and a feud between judges Mariah Carey and Nicki Minaj ran throughout "Idol's" spring season. All three judges have since left.
Although "Idol" can still command more for advertising rates than "The Voice," David Campanelli, a senior vice president at Horizon Media, said the NBC contest has been able to capture the popular culture buzz its rival once had.
"If it was all things equal, you'd pick 'The Voice' because people are talking about that, and you want to associate your brand with that."
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http://www.reuters.com/article/2013/...0J401F20131121
It's true tho  Adele's "Love Song" didn't get much boost from Candice's performance last year
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Member Since: 8/18/2013
Posts: 20,070
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The Voice making already established artists bigger stars, while Idol finds new stars. 
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Member Since: 3/14/2013
Posts: 19,449
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Great for established artists  but not good for The Voice contestants, because they are never successul after the show 
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Member Since: 11/25/2008
Posts: 13,160
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^^ Well Cassadee Pope, and Danielle Bradbery outsold all The X Factor contestants so they're doing just fine, and win either way. The Voice ratings anyway >>>>>>>>>> AI, and TXF; that's what these shows are really all about: RATINGS.
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Member Since: 8/31/2013
Posts: 202
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Go Xtina!
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Member Since: 11/25/2008
Posts: 13,160
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Quote:
He points to the recent performance by one of its judges, Christina Aguilera, singing "Say Something" with pop group A Great Big World. It helped the song claim the top spot on Billboard's digital songs chart last week.
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Legend X indeed. 
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Member Since: 8/19/2013
Posts: 3,591
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Quote:
Originally posted by D.M.F
^^ Well Cassadee Pope, and Danielle Bradbery outsold all The X Factor contestants so they're doing just fine, and win either way. The Voice ratings anyway >>>>>>>>>> AI, and TXF; that's what these shows are really all about: RATINGS.
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Came here to say this. The Voice just needed to find contestants that people really cared about.
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Member Since: 8/17/2013
Posts: 1,236
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Quote:
Originally posted by Carrie-is-no-1
May, two months after the release of his song "Blurred Lines," pop singer Robin Thicke performed the soon-to-be megahit on NBC's TV singing contest "The Voice."
That performance with collaborators Pharrell Williams and rapper T.I. helped catapult his single 42 spots to No. 12 on Billboard's Hot 100 chart the following week. It also tripled the previous week's downloads to 206,000. The song rose to No. 1 on the chart in June for a 12-week run in the top spot.
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Robin Thicke (and by extention Miley Cyrus) should send thank you letter to Shakira.
They were B-listers before all this. Now they're A-lister "power celebs" of 2013.
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Member Since: 12/22/2007
Posts: 9,193
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I think The Voice is greater than AI and X Factor. Big platform for new singles.
The franchise is doing well in my country too.
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Member Since: 3/14/2013
Posts: 19,449
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Quote:
Originally posted by D.M.F
^^ Well Cassadee Pope, and Danielle Bradbery outsold all The X Factor contestants so they're doing just fine, and win either way. The Voice ratings anyway >>>>>>>>>> AI, and TXF; that's what these shows are really all about: RATINGS.
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How has Danielle outsold ALL X factor contestants when her album drops next week?
The Voice Winners First Week Sales
Javier Colon 9,947 (#134)
Jermaine Paul 0 (never released)
Cassadee Pope 45,000 (#9)
Danielle Bradberry (TBR)
The X Factor USA - FW Sales
Melanie Amaro 0 (never released)
Tate Stevens 17,000 (#18)
non-winners (xfactor)
Chris Rene EP - 9000 (#55)
Fifth Harmony EP - 28,000 (#6)
Emblem3 - 46,000 (#7)
I could go in on Single sales as well, but that would overshadow the fact that non XF winners are outselling and outpeaking The Voice Winners

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Member Since: 5/20/2011
Posts: 959
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The Voice is a gimmick, plain and simple. It's whack. Whatever you wanna call it, it's phony bologna from top to bottom & side to side.
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Member Since: 3/14/2013
Posts: 19,449
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And not non-XF winners going on to reach the top 10 in international markets.
The Voice is great for promo for established artist, I give them that. BUT XF contestants actually have moderate success after the show. 
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Member Since: 8/18/2013
Posts: 8,249
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Quote:
Originally posted by ForeverNow90
How has Danielle outsold ALL X factor contestants when her album drops next week?
The Voice Winners First Week Sales
Javier Colon 9,947 (#134)
Jermaine Paul 0 (never released)
Cassadee Pope 45,000 (#9)
Danielle Bradberry (TBR)
The X Factor USA - FW Sales
Melanie Amaro 0 (never released)
Tate Stevens 17,000 (#18)
non-winners (xfactor)
Chris Rene EP - 9000 (#55)
Fifth Harmony EP - 28,000 (#6)
Emblem3 - 46,000 (#7)
I could go in on Single sales as well, but that would overshadow the fact that non XF winners are outselling and outpeaking The Voice Winners

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All the T here! X FACTOR remains unbothered 
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Member Since: 11/25/2008
Posts: 13,160
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Quote:
Originally posted by ForeverNow90
How has Danielle outsold ALL X factor contestants when her album drops next week?
The Voice Winners First Week Sales
Javier Colon 9,947 (#134)
Jermaine Paul 0 (never released)
Cassadee Pope 45,000 (#9)
Danielle Bradberry (TBR)
The X Factor USA - FW Sales
Melanie Amaro 0 (never released)
Tate Stevens 17,000 (#18)
non-winners (xfactor)
Chris Rene EP - 9000 (#55)
Fifth Harmony EP - 28,000 (#6)
Emblem3 - 46,000 (#7)
I could go in on Single sales as well, but that would overshadow the fact that non XF winners are outselling and outpeaking The Voice Winners

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Quote:
Her combined digital sales for all of her released "Voice" songs total 919,000 according to Nielsen SoundScan. The biggest seller is "Over You," with 309,000. Pope has also sold 33,000 downloads of the four songs on her self-titled pre-"Voice" EP.
Her EP has sold 8,000 copies while her "The Voice: The Complete Season 3 Collection" compilation has shifted 22,000. Both titles charted on Billboard's Heatseekers Albums chart, reaching Nos. 25 and 1, respectively.
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- http://www.billboard.com/articles/co...blic-nashville
Total There = 982,000
+ Cass' album + 1st single WATT =
Close to 2 million records
Those 2 million records from Cass are more than what all 3 seasons of The X Factor contestants have sold in releases.
None can compare with Dan Bradbery's close to 900k records sold as well.
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Member Since: 11/8/2011
Posts: 31,648
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Member Since: 3/14/2013
Posts: 19,449
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Quote:
Originally posted by D.M.F
- http://www.billboard.com/articles/co...blic-nashville
Her combined digital sales for all of her released "Voice" songs total 919,000 according to Nielsen SoundScan. The biggest seller is "Over You," with 309,000. Pope has also sold 33,000 downloads of the four songs on her self-titled pre-"Voice" EP.
Her EP has sold 8,000 copies while her "The Voice: The Complete Season 3 Collection" compilation has shifted 22,000. Both titles charted on Billboard's Heatseekers Albums chart, reaching Nos. 25 and 1, respectively.
Total There = 982,000
+ Cass' album + 1st single WATT =
Close to 2 million records
Those 2 million records from Cass are more than what all 3 seasons of The X Factor contestants have sold in releases.
None can compare with Dan Bradbery's close to 900k records sold as well.
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Not you serving luke-warm tea.
Those sales are from when Cassadee was still on the show. And the real kii here is that X Factor didn't release any songs during their live shows so subtract all that mess and she will be at 500K, right there with acts that didn't even win XF.
Also if you're talking about Over You that sold 309,000. Chloe by Emblem3 (4th place) already sold 400,000+. MMO is also nearing 400K 
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Member Since: 3/24/2012
Posts: 4,140
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But i only heard of Idol/XF contestant tho , i never heard/see TV peeps in YT/my country/charts or so tho :S
That just proves XF have more promo but selling lower while TV has less promo but sell more and they are good =)
But i root for my XF Fifth Harmony babies >>>
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Member Since: 3/14/2013
Posts: 19,449
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Also Miss Movin' On is #2 in South Africa this week. Emblem3 reached #8. The Voice artists are nowhere to be seen tbh 
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Member Since: 12/16/2008
Posts: 59,380
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That's a fact, see AGBW increase from their performance 
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Member Since: 8/18/2013
Posts: 20,070
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Quote:
Originally posted by ForeverNow90
Also Miss Movin' On is #2 in South Africa this week. Emblem3 reached #8. The Voice artists are nowhere to be seen tbh 
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Cuz no pop artist won The Voice. Let's not 
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