Fair enough addressing the drop between BTW and ARTPOP debuts, but let's not act like 260k is notably less than Prism's 286k and Bangerz' 270k. Especially when you consider the difference in success and coverage right now.
And...
Quote:
"One reason may be a partnership with the fast-fashion retailer H&M that appears to have underperformed: In a detailed Billboard post, Keith Caulfield writes that his sources say fewer than 1,000 physical copies of "Artpop" sold at H&M stores."
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You'd think this Billboard dude would know the H&M sales weren't counted, so it doesn't matter whether it sold 1 or 1,000,000.