I was deliberately writing a song that I thought someone like Rihanna would want. I also wrote it thinking of her sort of character, someone who is in the media all the time and is probably not the person they're portrayed to be."
"I was listening to her song 'Unfaithful' and wanted to create a similar piano riff. When [producer] Greg Kurstin heard it, he just said, 'That's a pop song!'
