TV Ratings Wednesday: 'The X Factor' Hits an All-Time Low for Season Three Premiere
On FOX, now featuring Demi Lovato, Kelly Rowland, Paulina Rubio and, of course, Simon Cowell, the third season premiere of The X Factor, was a huge disappointment. It earned a 2.1, way down from last year's 3.4 adults 18-49 premiere rating with 6.17 million viewers, down 38%. Keep in mind that competing ABC and The CW were in repeats last night and “The X Factor” faced “The Voice” on NBC on the year-ago evening. A decline of this magnitude means that Fox could take a huge tumble this fall.