After opening three weeks ago to a strong $42,879 on 5 screens, The Bling Ring has failed to capture the interest of general audiences. Last week its PTA sagged to a puny $3,080 and this weekend its gross collapsed by 58%.

The film, which cost $20M before marketing and was predicted to be one of the year's breakout indie successes, failed to impress critics and has grossed a weak $4.3M. It won't be seeing $10M total.

Next week it will likely shed most of its screens to make room for the big Fourth of July releases.

Unfortunately, this is another misfire for Sophia Coppola.

Ok

No

Too bad, I really enjoyed it

Yeah my friends and I were the only ones in the theater on Friday night...

The movie really just makes you realize how brilliant Pretty Wild was.

aww, it was really good imo .

Was the budget really 20 million? I see other sources saying its 8.

It's a great movie but didn't have enough critical support and the audience this was targeted to (young adult girls) thought it was boring. Oh well.

Imdb says 20

But yes, oh well

Never heard of it.

Guess A24 now knows that hyping up Disney girls gone wild is more enticing than Hermione gone wild.

I'm surprised though, I thought Bling Ring would at least get close to Spring Breakers's total.

I honestly don't want to watch a movie about people breaking into celebrities houses and robbing them.

But damn. .

Oh, an indie movie has failed. Of course the POP bitsches will applaud.

That's a pity, I like Sophias movies. Yet, the scale is rather small. It's not like this is a failure comparable to big budget disasters such as Battleship, for example.

Emma