Let's be real, how many males would even buy this? Even with people like Adam Levine and David Beckham, I don't think the appeal to males is there for their fragrance.

Omg why does this look ULTRA gay?

Surely they didn't approve of this right?
Not if they're straight... like they say they are.

So feminine and tacky. No thanks.

Ugh, like with Bieber's, there's something so icky and exploitative about these boys making female perfumes. It's just a way to make money from their female fans.

but the bottle look cute. Definitely getting it

Why is everyone so surprised that One Direction are putting out a perfume for girls?
Just like Bieber, the majority of their fans are teen girls. I can't see a male cologne from 1D/JB selling well AT ALL.

Now when you say it

I'll probably smell this all around everything when its released..you cant escape directioners

That's so... tacky

I wonder if I spray my mouth if it'll taste like semen.

I'm sure they don't even know how that smells. Those stupid girls gonna buy it anyways.

OMG

all i see is signs, all i see are $$$ signs!!!



throw it, Throw it up, Watch it fall out from the sky!!!

Why did I read that as "EAU DE SPEARM"?!

Well it was only a matter of time. The bottle/box looks awful though.