Quote:
Originally posted by Erik
Promotion is useless at the moment. You guys don't understand that if there's no airplay to cushion the end of the promotion effect then it will just fall back down to where it was before. It needs to gain airplay first.
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This sounds legit to me. Like, does anyone else remember how completely useless her performance of C'Mon on The X Factor was? And how a similar performance at the KCAs, of all places, actually helped the song on iTunes -- even weeks after it had peaked?
Promo is most effective when airplay is there to, like, back it up.
, well I'm ready for single 4 now 
