PS4 trailer tops YouTube's February ad leaderboards
by Sinan Kubba Writer RSS on Mar 11th 2013 10:00AM
6
In unusual accolade news, this commercial compression of the PS4 reveal notched top spot in YouTube's advert leaderboards last month. The leaderboards, as Think With Google puts it, mark "a winning combination of promotion (paid ad) and popularity (organic views)."
Usually the words YouTube and "popularity" go hand in hand with the likes of 'cat,' 'Charlie bit my finger,' and 'Harlem Shake' - Pepsi's rendition came in at fifth - so in that sense it's unusual to see a games console on such a list, even if it may mark Sony's PS4 push more than anything. Whichever way you look at it, one thing it does mean is a whole ton of eyes on these 103 seconds of new-console-ness.
February 2013 has become a landmark month for PlayStation fans, when they saw the future of gaming with the PlayStation 4 unveiling in New York City. Looks like the world took notice as well -- Sony's PS4 sizzle reel trailer, which closed the NYC conference, took the #1 spot on YouTube's February ads leaderboard.
YouTube's monthly ads leaderboards are determined "by looking at ads uploaded within the month that that most moved audiences through a winning combination of promotion (paid ads) and popularity (organic views)."
The PS4 trailer faced tough competition from a number of Super Bowl commercials that made the list. This is at least an indicator that the public is at least interested in the next-generation of gaming.
.jpg){kind=logo}
and they haven't shown the box yet. The hype is huge 
