Quote:
Originally posted by Callum
was gonna say this myself. it's an ideal way to combat leaks but at the same time it could have an effect on his first-week sales cos people won't be expecting it, plus there'll be people who don't have itunes and those who would rather buy a physical cd than buy it via itunes.
i'd say there are more pros than cons to releasing a week early though.
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Exactly. I think everyone should do this tbh. Sure it can effect opening week, however, a leak could effect overall sales. Which is more important.
The album will be out 4 days before its US release. It will probably leak sometime that week.
Instead of dealing with that, have it released digitally on the Monday prior to release week.
I personally prefer buying physical albums. Most people these days can't help but listen to the album before they buy it anyway.
So really. It's a win win.