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Billboard: Gaga responsible for Zedd's US success

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On the list of things that can supercharge a new artist's career, a supportive tweet from Lady Gaga to her 30.2 million followers is right up there.
So on Aug. 22, when she tweeted, "Monsters you need to hear this amazing song by @Zedd," with an iTunes link to his new single "Spectrum," the 23-year-old producer/DJ instantly became a much bigger deal.
Overnight, "Spectrum" -- which features singer/ songwriter Matthew Koma -- shot from No. 23 to No. 10 on iTunes' dance chart and it's stayed in the top 10 since. On Sept. 1, the track hit No. 1 on Billboard's Dance Club Songs tally, and spent two weeks at No. 1 on Dance/Mix Show Airplay. Total downloads are now at 97,000, according to Nielsen SoundScan.
But it's not like Zedd, aka German native Anton Zaslavski, was obscure before. On the strength of his production work, the young artist became Interscope's marquee EDM signing in June, with the trust and support of Interscope Geffen A&M chairman Jimmy Iovine, who even gave him his own studio, renamed "Zedd 1." He also co-produced "Beauty and the Beat" for Justin Bieber's Believe with Max Martin, and spent the summer on tour -- and reportedly in the studio -- with Lady Gaga.
According to Dave Rene, Interscope A&R rep and Zedd's co-manager (with Tim Smith of Blood Company, also Skrillex's manager), the single's success "changed the whole game" for Zedd, as both an artist and a touring DJ. His first album, "Clarity" (Interscope), debuts at No. 38 on the Billboard 200 and at No. 2 on Dance/Electronic Albums, moving a respectable 12,000 units.
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Source: http://www.billboard.com/news/zedd-r...07980682.story
Gaga helping launch careers with a single tweet 
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