As the next phase of American Idol auditions draws near -- specifically, the part we see on television where pop star hopefuls perform for a panel of celebrity judges -- some behind-the-scenes drama is brewing among top brass at the Fox show. You could even say it's fizzing over.
According to a source with close ties to the show, longtime rivals Coke and Pepsi are at war again, but not about market share, rather over hitmaker Nicki Minaj. The rapper and singer, whose colorful, cartoon-like style has made her among the most successful new acts of the last three years, is at the top of the list for the open seat on season 12 of Idol, but as the new face of Pepsi, an endorsement deal which includes commercials along with touring and album promo,*Idol sponsor Coke is none too thrilled at the prospect. The leading soda company has been an*Idol partner*since season one, at a cost of $26 million per year, according to reports. The show ran into a similar problem when longtime sponsor Ford got wind of judge Jennifer Lopez's*commerical deal with Fiat. **
Is 3 years mainstream and 5+ years in the urban community not enough? And if it is too early who cares?
It's too early in her career because she doesn't have enough credibility as an artist and performer to be judging newcomers. Doesn't mean it decreases her chances of getting picked, though.
2 drink companies fighting over a rapper/popstar! I do want her on American Idol.
