First of all I want to say that this rumor could be just a stupid rumor that was posted in the main page of breathe heavy. But this news has caught my attention when director Mark Liddell that has already worked with Britney, wrote on Facebook:

it's just a coincidence, or is there some truth? Don't throw away our hopes, but expect confirmation or denial! Would you like to see Britney as the new face of this BIG global company?

I'd be here for this, but I doubt it's true.

YES please!

I want this to happen. But not getting my hopes up.

I don't believe it.

No
They do animal testing. Don't do it Brit!

Id support the ideas!
The souce however isnt very reliable.
Someone posted on twitter that, they saw an article about Brit being the new face.

My take is that its just a rumor, that began on twitter like many more.

She should do something different like Pinesol or Tide.

I'd be here for it but I doubt it's true

That'd be amazing.

She's already the face for L'Oreal

.

I hope it is true.

I'm here for that. But I'm not raising my hopes.

Yes yes

Mark Liddell works with tons of artists.

This rumor started from nowhere.