NBC took first place in the advertiser-coveted 18-49 demographic with a 1.5 rating/4 share and second place in total viewers with 5.8 million. "Dateline" at 7 drew a 0.9/2 with 4.6 million total viewers, while "Adele: Live in London" the following hour took a 1.7/5 and 6.220 million total viewers. The Miss USA pageant at 9 was down 18 percent from last year's ceremony, posting a 1.8/5 -- tying for first place with a "Family Guy" repeat -- and had 6.1 million total viewers.
Just for comparision, Gaga's Thanksgiving Special had 5.5M Viewers and a 1.6 Rating in adults 18-49 demographic. Swift's Thanksgiving Special from 2010 had 4.42 Million Viewers and a 1.2 rating in adults.
Queen Adele at it again. 
If she releases the Bond single; i bet that'd beat the record of iTunes 