20. Skrillex - "Bangarang"
19. Adele - "Rolling in the Deep"
18. Grimes - "Genesis"
17. DJ Snake & Lil Jon - "Turn Down for What"
16. Ciara - "Body Party"
15. Beastie Boys - "Make Some Noise"
14. Kanye West - "Runaway"
13. Gotye - "Somebody that I Used to Know" (feat. Kimbra)
12. Sia - "Chandelier"
11. Arcade Fire - "We Used to Wait"
10. JAY-Z & Kanye West - "Otis"
9. Psy - "Gangnam Style"
8. Lana Del Rey - "National Anthem"
7. Tyler the Creator - "Yonkers"
6. Beyoncé - "Countdown"
5. Iggy Azalea - "Fancy" (feat. Charli XCX)
Quote:
First thing's first: If you're going to channel Clueless, you've got some big (name brand) stilettos to fill. Luckily, Iggy Azalea and Charli XCX were more than up to the challenge, nailing both the iconic clothing, and, perhaps more importantly, the "we've arrived" attitude. Who doesn't want to party with the two coolest girls in school?
4. Miley Cyrus - "Wrecking Ball"
Quote:
Deceptively simple and instantly memorable, this video was an ideal showcase for Miley 2.0. From the opening seconds of the ballad with gorgeous close-ups of her face to the iconic shots of a nude Miley on top of a steel ball, the vid was a perfect marriage of emotional – pause for the single tear! -- and physical nakedness.
3. Drake - "H.Y.F.R." (feat. Lil Wayne & DJ Khaled)
Quote:
If any rapper can successfully pull off a video based around a "re-Bar Mitzvah," mixing footage of a adolescent version of himself and DJ Khaled solemnly nodding in a synagogue, it's Aubrey Graham. Drake's wildly fun "H.Y.F.R." clip took a totally unexpected concept and turned it into a classic.
2. Rihanna - "We Found Love" (feat. Calvin Harris)
Quote:
Once we got past the initial chatter of "Whoa, that guy looks a LOT like Chris Brown," we collectively realized that Rihanna's "We Found Love" was the stark, piercingly dramatic kaleidoscope we never knew such a fun song needed. A broken relationship is wholly captured and fully felt, with kinetic drug footage more cinematically effective than all of Requiem For a Dream.
1. Lady Gaga - "Telephone" (feat. Beyoncé)
Quote:
The craziest detail of Lady Gaga's nine-and-a-half minute "Telephone" video is that it arrived mere months after the brain-busting "Bad Romance" clip, which helped remold pop at the end of the 2000s. With the assistance of Beyonce and director Jonas Åkerlund, Gaga started off the 2010s with a massive budget, insane outfits and daring vision; she picks up a call from Queen Bey with Diet Coke cans as curlers, and the prison madness multiplies from there. By the time the two pop superstars ride off into the sunset in their ***** Wagon, it was clear that Gaga had triumphed again, and that this decade was off to a spectacular start.
15. Beastie Boys - "Make Some Noise"
14. Kanye West - "Runaway"
13. Gotye - "Somebody that I Used to Know"
12. Sia - "Chandelier"
11. Arcade Fire - "We Used to Wait"
10. JAY-Z & Kanye West - "Otis"
8. Lana Del Rey - "National Anthem"