Bruno Mars Scores Longest Hot 100 Reign, Taylor Swift Hits Top 10
As "Funk!," released on RCA Records, tops the Hot 100 for a seventh week, it passes Mars' "Locked Out of Heaven" for his longest reign.
"Funk" leads Streaming Songs (18.2 million U.S. streams, up 2 percent, according to Nielsen Music) and the subscription services-based On-Demand Songs (5.5 million, up 1 percent) for a fifth week each. It tops Radio Songs for a fourth week with a 3 percent lift to 181 million in all-format audience.
On Digital Songs, "Funk" falls 1-2 after seven weeks on top with 301,000 downloads sold (down 6 percent) in the week ending Feb. 15. The track has sold at least 300,000 for seven consecutive weeks, marking the best such run since Pharrell Williams' "Happy" (the Hot 100's No. 1 song of last year) also racked seven straight weeks of sales of 300,000 or more (March 1-April 12, 2014). Those are the longest such streaks since Robin Thicke's "Blurred Lines," featuring Pharrell and T.I., linked a record 10 weeks in a row of selling at least 300,000 in 2013.
Sheeran's "Thinking Out Loud" keeps at its No. 2 peak on the Hot 100 for a fifth week and becomes his first No. 1 on Digital Songs. The ballad bumps 2-1 on the latter chart with a 17 percent gain to 314,000 sold after he performed it on the 57th Annual Grammy Awards on Feb. 8. It likewise holds at No. 2, bulleted, on Radio Songs (146 million, up 5 percent) and Streaming Songs (14.2 million, up 18 percent).
"Loud" closes the gap further between it and "Funk" at No. 1; "Funk" drops by 1 percent in overall activity and "Loud" surges by 15 percent. As for next week's Hot 100? Too early to call, since the benefits of Sheeran's Grammys performance are reflected on this week's charts; the song could fall from its new sales heights, stunting its momentum … or it could continue to gain, including at radio. Either way, we're likely in for another close race to the top of the Hot 100 next week.
Hozier's No. 2-peaking "Take Me to Church" keeps at No. 3 on the Hot 100. It leads Hot Rock Songs for an 18th week.
Rihanna, Kanye West and Paul McCartney's "FourFiveSeconds" ticks 6-4 on the Hot 100, fueled in part (like Sheeran's "Loud") by the trio's performance of the collab at the Grammy Awards. "FourFiveSeconds" stays at No. 3 on Digital Songs with a 44 percent vault to 261,000 sold, good for the Hot 100's top Digital Gainer award. It bounds 22-13 on Radio Songs (58 million, up 25 percent) and 34-26 on Streaming Songs (4.6 million, up 20 percent).
Elsewhere in the Hot 100's top 10, Maroon 5's "Sugar" slips from its No. 4 high to No. 5; Ellie Goulding's "Love Me Like You Do" jumps 9-6, as its parent album, the Fifty Shades of Grey soundtrack, debuts on the Billboard 200 at No. 2 (behind Drake's If You're Reading This It's Too Late, new at No. 1);
Swift's former seven-week Hot 100 No. 1 "Blank Space" drops 5-7; Sam Smith's "I'm Not the Only One" is stationary at No. 8, after reaching No. 5; and Meghan Trainor's No. 4 hit "Lips Are Movin" slips 7-9.
Closing out the Hot 100's top 10,
Swift soars 18-10 with "Style," which wins the chart's top Airplay and Streaming Gainer honors. The third single from 1989 pushes 9-6 on Radio Songs (85 million, up 24 percent) and enters Streaming Songs at No. 37 with 3.7 million streams following the Feb. 13 premiere of its official video. (Nearly all the song's streaming points are for the clip's Vevo on YouTube clicks.) On Digital Songs, "Style" backtracks 7-8 but with a hefty 25 percent gain to 115,000.
"Style" becomes Swift's 17th Hot 100 top 10, tying her with Aretha Franklin for sixth-place among women with the most top 10s in the chart's 56-year history. Madonna is the leader among women (and among all acts) with 38 top 10s, followed by Mariah Carey, Janet Jackson (27 each), Rihanna (26) and Whitney Houston (23).
"Style" is the third top 10 from 1989, following second single "Space" and Swift's former four-week No. 1
"Shake It Off," the set's lead cut which drops out of the top 10 (10-15).
http://www.billboard.com/articles/64...r-swift-top-10
