This sounds like such a smash to me. If it goes well, it might also boost ANTI's sales in non-US countries. She should have released it after the BBMA's though.
Great choice. And can we please get over the whole KIB-not-smashing-deal? Like, I'm sorry, but I really don't get how people are surprised by its performance. It's literally my fave song on the album, but I knew from the start that it wouldn't smash.
Now I'm not saying LOTB will but it defo has potential, more so than KIB. It's both relatable and showcases a side of Rihanna not well known to the GP. But most importantly it's a ****ing amazing song.
The best choice possible for pop radio. Please let this be the European smash from Anti we need
Also, release Sex With Me on Urban after Nothing Is Promised starts peaking.
Also: Let's be real here, this is probably not touching number one, but as long as it pushes some copies of Anti (including SPS) and doesn't flop in Europe, I will be satisfied.
if she serves a great (non live tour) music video for this, I'm sold. 
The best choice possible for pop radio. Please let this be the European smash from Anti we need 
