Quote:
Originally posted by TheO™
David, yes. There was a great article about how the label didn't give up on "U+Ur Hand" and the radio stations started playing the song after its great score on Hit Predictor. And of course it ended up becoming Pink's first #1 since the 'Mizz' days. I will try to find the article and post it here.
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PINK...a HitPredictor Artist Chart success story! - Guy Zapoleon
The biggest story we've seen recently is the amazing return to success for Pink. Pink was struggling with releases from her new CD after several misses over the past few CD's. Programmers weren't adding the great new Pink song "U + Ur Hand" because they had a lack of confidence in the hit making ability of Pink herself. However all of us at Promosquad HitPredictor noticed a very important thing: Pink was scoring Top 10 among 500 of the biggest artists of any format consistantly every single month since we started the Artist Chart, even before this CD was released. We also noticed that "U + Ur Hand" and the previous single "Who Knew" both were #1 songs all over the world...We gave this information to Joe Riccitelli at Zomba, used the Artist Chart information in Zomba's campaign to break "U + Ur Hand", and the information that Pink was Top 10 or close to it every month in our Artist Chart began to change programmers' minds about the artist and this great song. One by one the radio station dominos fell until Pink was added everywhere, then nature took its course and this great song reached #1.
Zomba's Joe Riccitelli had this to offer:
"HitPredictor's Artist Chart was a valuable tool in breaking "U + Ur Hand" at radio. The battle we were fighting at the time was more about PINK'S viability for the Top 40 format. Most Program Directors across the country were quick to judge a few mid chart singles in a row by Pink to mean she wasn't a factor to the format.
We used the Hit Predictor artist charts to show she was still a top 10 artist even during the rebuilding process. In a funny way that type of positive reinforcement helped our promotion team fight through the challenges we faced.
The bottom line became just because PINK had a few mid-chart records in a row had nothing to do with what the general top 40 audience felt about her as an artist. On the contrary she had better artist scores then actual artists with top 5 records over the last year."