Never understood the business model of Tidal, tbh, and I pretty much didn't bother to look up. From a very vague perspective, I see it as basically Spotify but you're required to pay a monthly subscription - which is really ridiculous because a free service like Spotify is out there, and if I wanted to buy something exclusive there's iTunes and Spotify premium. I don't get where Tidal fits in, and what extra perk people are supposed to get with Tidal. This is truly embarrassing. JayZ will be mocked about this for life.
Tidal is a good deal for Jay-Z and his clique from the perspective that they can later use the music player and app to promote their music for free. It's like how Apple controls the App Store and gets free banner space for their own apps.
* Free promo for Jay-Z and stakeholders
* Increased money back from streams for all artists
* Jay-Z and stakeholders get money for the streams of other artists' music (have a hit single? Cool. The stakeholders will make money from your own work)
The artist/stakeholder clique will definitely have an advantage on Tidal.