Quote:
Originally posted by HausofKen
I dont even Think Gaga has to worry about the first and second singles cause us fans will eat it up quick and buy it ! She should just do a small promo tour for the first single since its gonna be her lead anyways so it should do good on its own ! The second single she should play it safe with the single choice & do another small promo tour
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If I were her, I'd launch the era by performing the lead single at the Grammys and Brits because those markets need to be won over immediately to ensure a successful campaign, then promote the second single in Japan and Australia to keep those markets on board, and when the album comes out do a full on promo tour including Germany and France.
The second single should do well in the US/UK off the back of the first, but the third single will need a bit of a boost. If we're following the BTW timeline, the 3rd single should coincide with the VMAs which'll be perfect, and the 4th will land in Q4 with all the promo opportunities available to support it.
She needs to win back the UK, and it should be easily done if she debuts the lead at the Brits, does Glastonbury and then returns for XF in Q4. If she can bag an ITV special a la Beyonce, she'll be sorted.