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Originally posted by prunejuicemontes
No one knows who's at fault for this but whoever it is, needs to get slapped in the face. I also agree with you Jesper. I think Nicole plays a big part in this. It's like she doesn't feel confident in herself or something and it's really turning me off.
The thing that REALLY pisses me off was the way WUL was handled. They released "Whatever U Like" on iTunes (US) in late August (26th I think) and then released the second single on September 28th. That's mean the first single only lasted as a "single" for a month. That's freaking ridiculous.The song was barely given promo. She performed on SYTYCD which was great but then she performed at the MTV pre-show which was the last performance for the song.
How do you expect her to get popular if she wasn't on the main show? She was in the #1 girl group in the world and now she wants to go solo and you're not gonna give her the launch pad she needs to get there? When Beyonce first went solo she immediately started performing on the main event shows from what I remember. Why not Nicole? That was horrible promo. It's like she was really only given one performance to actually help the song. Why pull the plug so early? Give it some time. Send it to radio. Do something!
Also, WHY WASN'T THE SONG PROMOTED WORLDWIDE LIKE THE PUSSYCAT DOLLS. Urban/R&B music was popular at this time in terms of a worldwide basis. Just look at Timbaland's success.
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The problem with Whatever U Like was that is was much more straight up urban in comparison to the other poppy productions. The fact is they treated it as a pop song, whiel it was a urban song with a possible cross-over to ryhtm and pop.
Whatever U Lik was never send to urban radio stations, but only to pop stations. They relied on some high profile performances and pop adds, but pop radio stations don't add urban songs so easily, it needs time. So they probably saw it as a failure and pulled the plug, because a normal pop song in that time would have been a failure with those results.
They did the same with Right There. Ofcourse Right There is far more poppy, but it had the potential to cross-over on urban and rhytm aswell, but yet they only sent it to pop again.
Interscope/Nicole still keep Nicole in a sort of urban corner every time they try the US, but never really use the songs as they are meant to be. Right There easily could have been top 20 in the US. But wrong strategy;s.
Like you said Whatever U Like needed more time. More promo and I think that even WW it could have been a (minor) hit, since the video got played here a lot on TV and loads of people had it on their phone here.
Also Baby Love was one of the songs she never should have tried as 2nd US/first overall single of the project. The world was heading into a Timbaland bandwagon and Physical easily could have brought her some succes, it is PCD-esque, but still different enough, to be "Nicole".
The only thing Interscope and Nicole never had were vision, that is one thing we can conclude as almost a fact of the last years. Nicole never has marketed herself or has been marketed by her label ina sort of direction, especially HNIN was just a throw away era, where songs have been throwed around like candy to get something succesfil out of it, while the "easy hits" were left to death.
I need a Miley collab.
