
She is NOT doing a surprise release. Like c'mon be logical with yourselves for once.
- Rihanna is not about to copy a release strategy someone else did. If thats the case she would've been copied other artists release strategy like amazon deal or target partnership if she wanted high first week sales.
This is the same woman who thought of visiting 7 different countries in 7 days as promo. Her/ her teams plans may not always be a success but they do come up with new ideas.