Yes, she has that old type of star power, an essence kind of like Frank Sinatra, Leonard Cohen, Billie Holiday, etc.
Something that not many artists these days have tbh.
Amy Winehouse was the same kind of artist.
+ the fact that the biggest popstar out there these days, Taylor Swift, was questioned if she was heavily inspired by Lana for some songs on 1989 says it all really.
She might be under the surface to some of you but the woman knows what she's doing and it's working.