Quote:
Originally posted by GotSkill
It's not that simple though. There have been dozens of generic pop songs that incorporated every trend that have failed to reach even the top 10, while Roar and Dark Horse hit 5 million each in an age where almost no one reaches 5 million anymore. BTW still had radio friendly pop hits, just in a different way than TF/M.
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I disagree. When Born This Way was released, there were a deluge of people, you may not have been among them, that continually stated that there was nothing commercially appealing or radio friendly about the album. We can't just fast forward 4 years and say it was radio friendly but in a different way and say that Katy had something GaGa didn't musically.
The fact is that Gaga had become oversaturated in both the market and media and the GP refused to buy. It didn't help that the material released was more for her fan base than the casual fan.
It was the lack of it. That's how little you know about the business. 
Marketing ? 
