Quote:
Originally posted by Cap10Planet
I'm wondering the logic behind going with another song when "Dark Horse" was doing legitimately well. "Unconditionally" should have been the promo single, tbh. I still think people are underestimating it, but it getting these updates so early and it possibly climbing in sales later on may hurt its potential peak on the chart.
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They probably already had a plan mapped out for the whole era with Unconditionally as the second single, they just didn't expect DH to slay the way it does. At least they're sticking to their plan and not scrapping UC because of the overwhelming worldwide reaction to DH. It shows that they have a plan and they're sticking to it.
If DH wasn't planned to be the third single, they're probably thinking of making a change to their plans now.
@ DWUW
