Quote:
Originally posted by Riha'love
The only question left is what is Samsung's role on this (beside paying her 25M $) and what it is AntidiaRy's role?
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Samsung made $25M commitment to the promotions of ANTi and the upcoming tour. They are not paying to her, just for her. In exchange, Rih is going to push Samsung, its products and services one way or another. Seeing as Tidal seems to have a significant role in all this, there's good reason to believe the acquisition is happening. Tidal is in sort of an awkward state right now and would really benefit from the second wind Samsung could provide. Then Rih's involvement with Tidal would also be the most sensible way for her to "pay back" the investment.
AntidiaRy is clearly part of the Samsung deal, designed to promote the album and apparently primarily targeted to their customers (still not sure who can actually use it).