[Bliss]

DAY 1: BRUNO MARS – Locked Out Of Heaven: 3.962
DAY 2: BRUNO MARS – Locked Out Of Heaven: 15.178 (+ 11.216)
DAY 3: BRUNO MARS – Locked Out Of Heaven: 18.163 (+ 2.985)
DAY 4: BRUNO MARS – Locked Out Of Heaven: 21.718 (+ 3.555)
DAY 5: BRUNO MARS – Locked Out Of Heaven: 24.951 (+ 3.233)
DAY 6: BRUNO MARS – Locked Out Of Heaven: 29.794 (+ 4.843)
DAY 7: BRUNO MARS – Locked Out Of Heaven: 34.325 (+ 4.531)

Rolling effect tomorrow in 2 days

[IVY]

I don't want tomorrow to come

[Imogene]

what is Rolling effect?

[Taste of Honey]

Originally posted by Imogene

what is Rolling effect?

He's going to take a decent to big loss in overall AI, but it'll gain back. This happens to every new song that has updates like this out of the gate.

[Hoolikat]

Originally posted by Imogene

what is Rolling effect?

OK, i'm going to try to explain it with my own words. The total audience of the song is during an entire week. So, at the eight day of the song on radio, the first day is not counted; at the ninth day on the radio, the second is not counted, and this successively, because the total song's audience is only one week. So this means, that if the first day in the radio, the song had a huge audience, at the eight day, when the first day's audience is not counted and the airplay of the eight day is less than the airplay of the first one, we get negative updates. (This is the Rolling Effect). Example:

Day 1: KE$HA – Die Young: 13.879 (+ 13.863) (Total: 13.879)
Day 2: KE$HA – Die Young: 3.507 (+ 3.507) (Total: 17.386)
Day 3: KE$HA – Die Young: 4.653 (+ 4.653) (Total: 22.039)
Day 4: KE$HA – Die Young: 5.063 (+ 5.063) (Total: 27.102)
Day 5: KE$HA – Die Young: 5.837 (+ 5.837) (Total: 32.939)
Day 6: KE$HA – Die Young: 6.086 (+ 6.086) (Total: 39.025)
Day 7: KE$HA – Die Young: 5.267 (+ 5.251) (Total: 44.272)
Day 8: KE$HA - Die Young: 5.491 (- 8.388) (Total: 35.884)
Day 9: KE$HA – Die Young: 6.836 (+ 3.329) (Total: 39.213)
Day 10: KE$HA - Die Young: 7.069 (+ 2.416) (Total: 41.629)

I don’t know if I have explained so good, my grammar is so basic.

[Imogene]

Thanks Hoolicat you did great :***

BUT Bruno's 1st day airplay wasn't as huge as Ke$ha's

I hope he dosn't loose that much

[Hoolikat]

Originally posted by Imogene

Thanks Hoolicat you did great :***

BUT Bruno's 1st day airplay wasn't as huge as Ke$ha's

I hope he dosn't loose that much

You're welcome!!!, and yes, you're right, the rolling effect will probably be low tomorrow. But look at the second day; at the ninth day we will have the worst update.

[Imogene]

This reflects his attitude PERFECTLY

[Damien M]

Oh man, i can't believe this is doing nothing outside the US.
-
His last era was huge; i expected him to be doing a bit better based on momentum even. Oh well.

[Imogene]

Did LOOH get any promo outside US?

[Hoolikat]

Originally posted by Damien M

Oh man, i can't believe this is doing nothing outside the US.
-
His last era was huge; i expected him to be doing a bit better based on momentum even. Oh well.

The song is so different from his past singles. LOOH is probably his less comerical single. If he had released a single like JTWYA or MY, he will be slaying WW.

[Honey]

I love the song, but I still can't over how messy and terrible the cover is.

[IVY]

#2 Cambodia
#4 Hong Kong
#4 Malaysia
#5 Panama
#5 Philippines
#10 Taiwan
#12 Mexico
#12 Singapore
#12 Sri Lanka
#13 Brunei Darussalam
#14 United States
#15 Brazil
#16 Thailand
#17 Luxembourg
#18 Nicaragua
#19 Australia
#20 New Zealand
#21 Ecuador
#21 Vietnam
#25 Spain
#30 Macau
#32 Colombia
#34 Sweden
#37 Guatemala
#39 Canada
#40 Denmark
#42 Germany
#44 Switzerland
#45 Chile
#47 Austria
#49 Venezuela
#55 Dominican Republic
#55 Ireland
#59 Peru
#62 Italy
#63 Honduras
#77 Netherlands
#78 El Salvador
#86 France
#94 Belgium
#119 Costa Rica
#125 Argentina
#134 Bulgaria
#156 Finland
#216 Norway
#307 United Kingdom

I was thinking the same, that's why I panicked and even though there's no promotion outside the US but I expected a little bit more at least in Europe, I think the problem is the song itself, it would sound weird for non fans when they hear it for the first time, plus he didn't hype the song or the album enough, it's just on the web but nothing more. He could have released a ballad but not pure pop and he could have kept his artistic point of view, now if this album is just uptempo songs then it's gonna get ugly for him.

[Damien M]

Originally posted by Hoolikat

The song is so different from his past singles. LOOH is probably his less comerical single. If he had released a single like JTWYA or MY, he will be slaying WW.

LOOH is different, but it still has a catchy Pop/Rock chorus and... Maybe i should give it more time for radio to play it a bit more? I don't know.
-
Plus Count on Me was #4 in Europe (+Top 20 in Australia/New Zealand) like 2 months ago so it's not like people forgot about him. It's all really puzzling.
-
Hopefully the 2nd single will be more instant. Let's wait and see.

[Imogene]

It hasn't been even properly released in many European countries.

[Hoolikat]

Originally posted by Damien M

LOOH is different, but it still has a catchy Pop/Rock chorus and... Maybe i should give it more time for radio to play it a bit more? I don't know.
-
Plus Count on Me was #4 in Europe (+Top 20 in Australia/New Zealand) like 2 months ago so it's not like people forgot about him. It's all really puzzling.
-
Hopefully the 2nd single will be more instant. Let's wait and see.

Yes, it's true, but It is far away to be as catchy as JTWYA, MY and COM. These are simply catchy pop songs. LOOH is different, It's less catchy, less generic and that's the reason why is not higher in the chars. But we'll se if it grows up (or flops).

[Imogene]

[Damien M]

Originally posted by Hoolikat

Yes, it's true, but It is far away to be as catchy as JTWYA, MY and COM. These are simply catchy pop songs. LOOH is different, It's less catchy, less generic and that's the reason why is not higher in the chars. But we'll se if it grows up (or flops).

I agree about Marry You, but not JTWYA and CoM.
-
JTWYA was the definition of a grower. It sounds absolutely bland on 1st listen but once you see the video you get to appreciate it.
-
Count on Me was (catchy) filler on Doo Wops, but was it better than LOOH?
-
Maybe all this song needs is time. (?)

[Imogene]

Ya'll overreacting. LOOH was released a week ago. Didn't get any promo, and it's really hard to say his new era even started.

[IVY]

The thing is most people expected a ballad song and the title is perfect for a ballad, people were ready to cry their hearts out for his new single, but then the song came out and it was about sex as simple as that, so they didn't appreciate from the first listen, I was one of them but when you hear it for a couple of times you realize the song is a fresh new sound and a nice track, I am sure the song will sound even better live but don't how well it's going to do on the charts.