Quote:
Originally posted by RihsusChrist(ATG)
All Kelly's is is some random pic with a kaleidoscope effect added...Kelly may be your fave, but sorry...that's lazy.
Born This Way's cover looks like they couldn't decided on 2 concepts...smashed em together, n said "F*** it, this will have to do." 
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Lazy means they didn't even try or put much effort, like a screenshot from a music video with some text added.
The Piece By Piece cover, although it looks messy, wasn't lazy by any means. It's not like they found a random plain pic of her and pressed a button for an effect. That effect was done by the camera, not the computer. The photographer used a lot several unique camera lenses and lighting effects, and he experimented a good bit with it. The only photoshopping done to it was the colors.
He used that same lens attachment for a few other pics they released.
BTW clearly was a concept, although it was out there. Another one that was far from lazy.