As much as I love this song, if they're planning on pushing it, they need to do it
hard or else it's just not gonna work. None of these cute little late night/early show performances like they did for Talking Body, which will have had 5 small televised US performances when all is said and done (unless they keep adding more that is
). This one needs more and at bigger venues. Assuming this is yet another sleeper hit for her (her third in a row if so
), the below promo schedule would be ideal for this song in my opinion.
- (AU) August ?? - The Voice Australia Season Finale
- (US) August 30 - VMA's
- (US) September ?? - America's Got Talent Season Finale
- (US) September ?? - SNL Season Premiere
- (EU) October 25 - European Music Awards
- (US) November ?? - AMA's
- (US) December ?? - The Voice Season Finale
- (UK) December ?? - Strictly Come Dancing Season Finale
That's the same amount of performances in the US that she's given/giving to Talking Body, with a few international spots to avoid the problem of locality that Talking Body seemed to have. I don't think this is too outrageous to ask for,
She's just got to work on those performance skills.
And if it doesn't turn out to be a sleeper hit, just do the August/September promo and keep the one December UK promo spot since it'll likely be released there later anyways. I think this song could work, but they're gonna have to give it some extra push.
EDIT: Looking over this again, I just realized that it might just be a little hard for her to secure some of these spots seeing as she's not an A-Lister and is still relatively unknown. I think all the award shows should be feasible since she'll likely be nominated for
something (likely for something related to Habits), but I still think her team should try to shoot for some other bigger promo spots like these if they can.