I think Epic is trying to pull what Def Jam did with Rihanna in 2006/2007 with SOS and Umbrella, which would make sense since L.A. Reid is the CEO of Epic and he at Def Jam during Rih's career.
the general public and people in the industry don't even know the girls. yes they were on the XFACTOR but they still have to start out like a brand new act with a grassroots campaign. Some of you all act like this should be performing like a new Britney single right out the gate.