Quote:
Originally posted by seismicity
That's a good theory but a sock line seems like such a weak way to show that. Actual lines with companies like River Island, DIOR, PUMA etc make more sense. And I may be wrong but I don't really see the Navy going all out for these socks. Cuz...they're socks lol. That's why I view it more as a pet pet project like her flash tattoo line. Maybe a few socks will sell out but I don't think it's going to be a proving success or a show of sale power or anything cause I mean..they're socks lol. I feel like if she wanted to show investors something, this wouldn't be fashion endeavour to prove it. She prob just wanted to do it  But I don't know. It might not be that deep at all cause you know...socks.
ps. Maybe Stance is owned by a larger company and that's where they get $$$? who knows.
|
I thought she chose Stance because it's irrelevant/underground and any boost in sales would be 100% thanks to her. With big companies you can always attribute that to other things, but with Stance? Not so much. Kinda the same with Puma because they've been ignored in recent years.
To launch a full fashion/beauty line she wouldn't be relying on the navy. It's not a fanbase thing, it's 1) Do people trust your brand enough? And 2) Do they view you as relevant in towards of their fashion?
But yeah, she could just be doing socks for fun. If so
