I wanna say this song will be a huge hit just because it's Bruno but I'm not sure this has the widespread appeal that something like Uptown Funk or Can't Stop the Feeling has. Those songs still serve vocals and sing along lyrics, this song is kind of all over the place upon the first couple listens.
Based on the reaction I saw on Twitter, I expected this to be mindblowingly amazing. It's a fun song, but I'm not in love with it yet. It seems like the song I'll enjoy more after I've heard it a few times though.