This is what Lady Gaga had said about the music video according to Wikipedia ...
"It has a real, genuine, powerful message about fame-whoring and death and the demise of the celebrity, and what that does to young people.[...] The video explores ideas about "sort of hyperbolic situations" that people will go to in order to be famous. Most specifically, ****ography and murder. These are some of the major themes in the video.[
I just watched it in YouTube and all i can say is that it might be one of the best videos this year so far. excellent direction and acting. gaga looks awesome and it definetely helps the song a lot. another hit for her!