I'm not a fan of the changes. The jumps they're mentioning in the article, based on the new YouTube inclusions, are insane. It's going to totally mess up everything and make non-natural runs. One example right off the top of my head--Rabiosa (Shakira) peaked at 110/Bubbling Under #10, but the music video was super popular when it came out. It would've peaked wayyyy higher based on the examples they're giving in the articles, even though it didn't deserve to based on airplay and sales (and I'm saying this is a big Shaki fan, no hate).
I predict a lot of artists are going to release their music videos simultaneously with singles now, instead of the usual few weeks between dropping the single and then dropping the video. For maximum impact.
If the rules stay like this, Gaga will do way better Hot 100-wise with ARTPOP than she did with BTW based on how EVERYONE watches her videos when they come out. Same with Katy (lol like she needs help getting #1s
), Rihanna, etc.