Despite lacking "premiere buzz" and receiving weaker lead-in support, Monday's "America's Next Top Model" only endured a modest decline from last week's opener.
While not quite as strong as last week’s premiere, Monday’s “America’s Next Top Model” still delivered solid ratings for VH1.
According to live+same-day data posted by Showbuzz, Monday’s episode drew a 0.55 adults 18-49 rating and 1.19 million total viewers.
The numbers are down from the 0.65 rating and 1.28 million viewership figure** drawn by last week’s premiere, but they are not at all concerning in context.
This week’s episode obviously lacked the curiosity buzz of last week’s VH1/reboot premiere. It, moreover, received considerably weaker lead-in support.
Last week’s premiere aired out of VH1’s flagship “Love & Hip-Hop,” which drew an impressive 1.32 adults 18-49 rating and 2.55 million total viewers in the 9PM hour.
This week’s episode followed “K. Michelle: My Life.” Though it delivered strong marks by conventional cable standards (0.75 rating, 1.62 million total viewers from 9:30-10PM), its numbers are obviously a far cry from those posted by last week’s “Love & Hip-Hop.”
This Monday’s “America’s Next Top Model” featured an appearance by Zendaya.
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