The video actually looks promising. Is that date for the lyric video, BTS vid or the mv? For me I think it could either be a lyric video or the actual mv. If Demi wants to redeem herself after what happened with MITUSA, she's going to need a lot, and I mean, a LOT of promo! What I mean by promo is more than 10 performances that consist of award shows, talk shows, reality tv competition shows, etc. not just a couple of performances and expect it to do well. (By the way, I hope MITUSA's underwhelming performance was a wake-up call for Demi, not her team as her team ALWAYS pay Demi dust, and realise that no promo = no success.Yeah sure you can "slay with no promo", but it won't happen unless you have big support digitally, from radio and streaming. And she is right, the mv could either make or break and if her team, managment, HER RECORD LABEL doesn't get it together and let this single (or her whole career, oop) flop, then I wouldn't be surprised.
I'm really excited for this! I think this can do great everywhere she better slay in the video and perform this everywhere!
I want to see Demi burning up the charts
I am so ready for this to SMASH and SLAY. It's going to catch on so good with the GP and I can see pop radio really eating this up because it follows along the current trend of EDM/Dubstep/Electronic music. Her label and management better not mess up with promoting this gem.
I'm so glad that it looks like they are NOT going to wait to push this. HWR usually has these insanely large gaps between singles. I can see Neon Lights being played at alot of Halloween parties, has a nice dark feel to it.
This song will be a hit, it's easily the best song of the album. I know it's generic, but it's made for pop radio and if she can work some promo and deliver a good music video with choreo, it can be one of her biggest hits.