[QUOTE=omrimayo;6815210]
Quote:
Originally posted by gallimel
.
It's gonna be a fighty September for the top and it's funny this way. [/QUOTE
What is this festival??? And hoColdpla impact it could give Coldplay? TV or something?
|
That's a radio festival in Las Vegas, organized by power radio KIIS, tipped (with great imagination) the "biggest radio broadcast ever".
It will feature also Gaga, JayZ, John Mayer, Kelly Clarkson, and others along Coldplay.
I sense Coldplay will benefit more first because it's needed by them to smash before the album comes (along Drake and Clarkson, they need a single with more power than ETIAW, which kinda underperformed by their standards), and they are very good at promoting themselves.
After all the reason Viva La Vida smashed, carrying their latest record was the amazing commercial move of teaming up with Apple commercial.
IHeartRadio is just a step. They will use any tv space to increase their appeal, and no matter how pop they've become, Coldplay will be heard from now on in the chart of Fall.
This single comes also in time for Grammy submission, which ends as window on September 30.
Coldplay will sell Paradise as hard as they can.
Watching this will be nice.
I quite like the song.