Jumpman now jumped up to #18 US iTunes! Great impact from the ad.
Is the Apple Music ad, just on social media, or is it running on US TV too?
As for the posts about choosing a Drake track for the ad. I am sure it was down to Drake having a partnership/sponsorship deal with Apple Music. It is not a coincidence or down to Taylor choosing the song. Taylor likes Drake obviously, but singing a Drake song, listening to Apple Music on an iPhone, wearing Beats headphones is all deliberate. It is a synergy of keeping it within the Apple 'eco-system'. They would have edited it on Final Cut Pro on an iMac. They would be using an Apple tread-mill too, if Apple made them!
Also the stan swap is amusing, but confusing. It makes me second guess every post I read on atrl, in case it is a parody post. It is like April Fool's Day has been extended!
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Probably not I think it will stall and decline soon.
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