Also, does anyone know if Easter Boost also affects new songs? or is it just old hits?
Anything younger-middle school kids feel like buying. Songs that are already hits usually get a boost, along with whatever artists that group listens to.
Anything younger-middle school kids feel like buying. Songs that are already hits usually get a boost, along with whatever artists that group listens to.
Sandwiched between Minaj and Rascal Flatts is Adele's "21," which rises one spot to No. 2 with 153,000 (up 26%). Lionel Richie's "Tuskegee" falls two rungs to No. 4 with 95,000 (down 52%), and One Direction's "Up All Night" is up one to No. 5 with 92,000 (up 98%). Credit the latter's big gain to the group's performances on "Saturday Night Live" (April 7) and Nickelodeon's "Kids Choice Awards" (April 1), plus gift-giving sales generated during the Easter holiday (April 8).
Thanks to a red hot song in "We Are Young," Bieber's huge debut last week and then Easter weekend sales, the Digital Songs chart's top two both sell 300,000 for the first time in successive weeks outside of the Christmas season.
All three titles -- like many on the chart this week -- profit from Easter holiday gift purchases and sale promotions. All but two albums in the top 30 post gains -- only Timberlake's "20/20" and Luke Bryan's "Spring Break . . . Here to Party" (4-12; down 3%) see declines.
The soundtrack to Disney's "Frozen," fueled by Easter shopping, earns its biggest sales week yet and 11th week at No. 1 on the Billboard 200. Sales for "Frozen" in the week ending April 20 were powered by Easter shopping, which tends to lift sales of music that appeals to families and children. Thus, there are a number of titles on thechart that reap the benefits of Easter-related purchases. One Direction's "Midnight Memories," for example, climbs 55-38 (9,000; up 68 percent), and the child-friendly "Kidz Bop 25" album rises 42-20 (15,000 — up 126 percent).
Idgi.