But if you were a label, would you fund further promo for a song that doesn't respond to it? Neither the video nor the Fallon performance had a notable effect, so RCA is kinda doing the right thing by holding back the budget, saving it for the album or a subsequent single that actually.
Don't get me wrong. I actually still believe in Player... a lot. I just think it's one of those songs that depend on airplay, so RCA can do little about it. We just have to wait until its AI is higher.
NOT me defending RCA when they ruined my main fave's career
Sort of reminds me of how slow I Will Never Let You Down combed the pop charts. But as long as it keeps rising even with these inconsistent updates, I'm good.