Quote:
Originally posted by Mr. Duff
So it is compared week by week?
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Radio numbers are weekly numbers, but they have something called the rolling effect.
So say we are looking at the update for the week Monday - Sunday. For the next day, the update would be for Tuesday - Monday. In this example, any gains or losses in spins and/or audience will be due to differences in numbers from the last Monday and the current Monday! It's confusing, but hope this kinda helps HAHAHA
