[simmnfierzig]

Originally posted by HausofNiko

Not to be the annoying one but could someone explain the rolling effect to be please?

Radio is a 7 day rolling chart. For the first 7 days of a new song nothing drops out. After that there is always a day dropping out for the new that is coming in.

We always see a big rolling effect on the 8th day of a song that had a radio deal on 1st day as that unnatural high day drops out.

[Valera]

Originally posted by HausofNiko

Not to be the annoying one but could someone explain the rolling effect to be please?

Mediabase counts/tracks the airplay of the last 7 days and sums it into the numbers u know as apins and AI.

After 7 days, there comes the 8th charting day of airplay and it means that the Day 1 is not counted anymore
In the 9th day, the airplay of 2nd day is not counted anymore...etc etc.

If the song had a huge deal the first day (and the song was played more 1st day than the 8th day) then the song is gonna lose spins and AI.

[Costea]

if Perfect Illusion flops it will prove Pop radio has no taste

[abrahamjmr]

Originally posted by Jeiboy

POP:
3 1 ADELE Send My Love (To Your New Lover) 16001 15246 755 98.006

+120 Spins
+116 Bullet
+0.158 Audience

HOT AC:
3 2 ADELE Send My Love (To Your New Lover) 6396 6385 11 46.060

+45 Spins
+139 Bullet
+0.076 Audience

AC:
6 6 ADELE Send My Love (To Your New Lover) 1952 1863 89 15.027

+65 Spins
+108 Bullet
+0.416 Audience




SPINS:
214 Spins ahead of #2, Sia (+204)
504 Spins ahead of #3, Major Lazer (+53)

the BULLETS increase

OMG 3rd wind? 500 spins separating Cold Water now

I would not get my hopes too high since Pop stations usually do this when a song is in the top five. They push it so it can be #1.

[One Nation]

Originally posted by Downtown

POP

27 LADY GAGA Perfect Illusion 2116 0 2116 16.345

+271 Spins
+271 Bullet
+2.003 Audience

HAC

29 LADY GAGA Perfect Illusion 718 0 718 6.821

+150 Spins
+150 Bullet
+1.186 Audience

It actually decreased in spins on Pop?

It's 8th day rolling will be tragique

[Fruity]

Originally posted by One Nation

It actually decreased in spins on Pop?

It's 8th day rolling will be tragique

It says +271?

It's impossible to decrease in the first week, there is no rolling effect.

[simmnfierzig]

Originally posted by Fruity

It says +271?

It's impossible to decrease in the first week, there is no rolling effect.

He meant it increased less than yesterday. Had 362 yesterday.

[One Nation]

Originally posted by simmnfierzig

He meant it increased less than yesterday. Had 362 yesterday.

Which means that the stations who were forced to play it Friday are already dropping it

[UnusualBoy]

Originally posted by Instant

Watch the radio ditch PI the next week after the rolling effect

I predict a similar run to MM on radio. Good updates first week, decent updates the 2nd week then flopping.

[istan4badgalriri]

URBAN

3 4 RIHANNA Needed Me 3792 3793 -1 27.716

+65 Spins
+168 Bullet
+0.858 Audience

[pablozedd]

Pop
27
+4 LADY GAGA Perfect Illusion
2116 +271 ~ Spins
2116 +271 ~ Bullet
16.345 +2.003 ~ Audience

HAC
29
+3 LADY GAGA Perfect Illusion
718 +150 ~ Spins
718 +150 ~ Bullet
6.821 +1.186 ~ Audience

Overall AI

81 +14
LADY GAGA Perfect Illusion
23.762 +3.210 ~ Audience
3108 +434 ~ Spins

[FAN]

SML better tank now so Cold Water can get #1 by Sunday because Closer is coming HARD.

Considering Side To Side is #6 on iTunes and #10 on Spotify I'm surprised it isn't taking off on radio yet.

[PhreshDiamond]

Originally posted by istan4badgalriri

URBAN

3 4 RIHANNA Needed Me 3792 3793 -1 27.716

+65 Spins
+168 Bullet
+0.858 Audience

BYE they need to let it go, why couldn't they have spun it this much last week when it had a shot at breaking the top 10 record its fallen too much on itunes now for it to sneak in this week

[simmnfierzig]

Originally posted by PhreshDiamond

BYE they need to let it go, why couldn't they have spun it this much last week when it had a shot at breaking the top 10 record its fallen too much on itunes now for it to sneak in this week

That update is still for the Hot 100 today / this week

[Starkboy]

Updates have been big and positive for almost everyone on Urban due to rolling effects btw (last week was Labor day)

btw YTD Urban:

1 RIHANNA Work f/Drake 101,462
6 RIHANNA Needed Me 79,396

Rhythmic

2 RIHANNA Work f/Drake 101,862
4 RIHANNA Needed Me 91,741

One Dance is #1 on rhythmic.

[PhreshDiamond]

Originally posted by simmnfierzig

That update is still for the Hot 100 today / this week

mess i'm so confused, I thought the tracking week ended on friday

[simmnfierzig]

Originally posted by PhreshDiamond

mess i'm so confused, I thought the tracking week ended on friday

For sales and streaming yes. Airplay tracking week is 3 days shifted. Ended today.

[PhreshDiamond]

Originally posted by simmnfierzig

For sales and streaming yes. Airplay tracking week is 3 days shifted. Ended today.

oh my whole life has been a lie thanks

[Jeiboy]

Originally posted by abrahamjmr

I would not get my hopes too high since Pop stations usually do this when a song is in the top five. They push it so it can be #1.

Its #1 now so goal achieved

Closer to block Cold Water please

[Jennifer]

What else makes up the Top 5 at Urban and RHY YTD?

Needed Me could potentially rank Top 3 at both by years end.