Labels are incorporating playlist *promotion into their overall marketing strategies with the knowledge that discovery through a list favored by, say, music supervisors can lead to synch licenses for a new artist. Radio stations also often use streaming data to inform their own spin cycles, with the rock and pop formats in particular looking to "see what's bubbling up and amplify it," says one digital music executive. “Stations don’t want to be behind what’s online.”
sources tell Billboard that Frank’s company is among those that have adopted some of radio promotion’s *unsavory *practices, such as paying for placement on playlists, if not buying and thus controlling them outright. Multiple insiders allege that the major music groups -- as well as DigMark and a playlist promoter -- have paid influential curators to populate their playlists with their clients’ music. Some third-party users are known to request money to include songs on their playlists.
Pay for play “is definitely *happening,” claims a major-label marketing executive, one of several who say that popular playlists can and have been bought
According to a source, the price can range from $2,000 for a playlist with tens of thousands of fans to $10,000 for the more well-followed playlists.
Indeed, spots on many of the largest Spotify playlists are already controlled by the three major music companies, which each own a branded property that curates playlists of many styles and genres.
Songs tend to stay in Today's Top Hits for some weeks, as long as it's there it will do fine.
Wasn't Britney's Make Me only now removed from that playlist even tho it came out in July?
If people ignore PI despite it being on the playlist like they did with Make Me (39 million streams after almost two months of that kind of exposure is awful), it's officially over, guys
I'm happy that she is happy but very very soon we'll have to say goodbye to big videos (it's not like she wants to do such videos anyway, considering the video was shot in a desert by her personal janitor Huth Rogben), big awesome performances, radio deals, Spotify deals and say hello to this