It's literally just a photo (and a bad one at that) The fact that they didn't even bother trying to edit it / add text to it is tragic (and no it's not artistic, it's lazy). Thank god for the deluxe cover, which is 10000% better (and the lack of text is actually fitting since she's not wearing any clothes either).
BEYONCÉ is not lazy when that title font is the signature of the whole era. You people love to use the 'iconic' word but fail to realize something iconic like this.
This wasn't photoshop stamp tool, that was all camera effects. No photoshopping was done to that pic, he used a special lens to get that kaleidoscope effect.