Crossover for what? For a quick hit. It's smarter to build a name with urban audiences in which these girls come from. I believe the music will get more "crossover" with the album or future releases.
Crossover for what? For a quick hit. It's smarter to build a name with urban audiences in which these girls come from. I believe the music will get more "crossover" with the album or future releases.
DIdn't see this before I posted. But yeah, ALL of this.
The group name sounds like some random alternative singer of some indie band.
The song is a lowkey bop, but more for a mixtape than something that needs to launch them.
Well I just listened to this, and it's a real bop.
I think they chose their debut single to be an explicit track because they want to try and avoid having a mostly teen fanbase and appeal to a wider range of ages. It's a smart move. What I really like is they're going for a completely different image than Fifth Harmony and Little Mix.
This is how I see this single doing:
Radio- won't do much good, especially on Pop and AC.
Streaming- It'll build up slowly as the group gets more recognition but I think it'll be huge here.
Sales- Good.
They'll have time to build a pop audience in the future, but they don't wanna make the same mistake Tinashe did and try to crossover before finding an established audience first.
Purchased! "It's Alright" and "All of Us" > this though, but even the both of them aren't lead-single material. This sounds like a good grower though, and the girls are at least serving energy (although I can't hear Gabby?). At least they'll knock this out of the park live as they did with the other tracks. Hopefully this does well.
