Quote:
Originally posted by Celestial
Ya I know what you mean, airplay is so important to a songs success. It's a shame that they don't get more airplay over there, Lily Allen gets so much airplay in the UK. La Roux managed to become successful without the support of radio, but their airplay has since picked up. It is so much easier for US artists to break into different markets, because if a song gets to number one in America that guarantees that it will get some airplay over here. I'm sure it is like that in other countries also, they get so much more promo. I don't think American radio gives a **** about which songs top the UK charts 
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Yep. It's a shame.
Another part of the problem in Canada is that the demographic that like La Roux and British acts don't use iTunes. Canada has the worst copyright law in the Western world, using *******s etc is essentially legal. Filesharing is extremely prelavent. The demographic that doesn't fileshare, whichever demographic that is, only buy American songs. It's extremely difficult for Canadians to get hits in their own country, because iTunes is the only digital song provider. There is no amazonmp3 because amazon doesn't want to provide service to a nation that lives off of piracy. If you're a Canadian, getting a top ten is all you can really ask for.
If iTunes was more representative of Canada's actual taste and it was more evenly distributed, you would see great success for both Canadian and British artists. I've yet to encounter one young adult Canadian who doesn't know Bulletproof by La Roux, and that's certainly a success, even if they don't have an amazing chart position to back it up.
When the Canadian digital market matures and new copyright law is finally introduced, popularity will translate into chart success. Canadians certainly know much more British music than Americans.