Why it's so hard for some people to understand that there's no way the whole thing was made to have the GP on the edge?? This is a fan thing. This is a celebration of her 10 years in music industry. The GP will be informed by the sites when the rooms give some tea about the new album (track-list, new single, the album itself, etc).
I can't at people call this campaign a flop when the goal of it is achieved, to have the fans (EVEN THE HATERS) on the edge about what's next! And you can see it every day by the amount of people in this thread especially the hours they usually unlock the rooms.
Everything will make sense at the end. This will be one of the most iconic album campaigns ever. Bookmark me.
I doubt Samsung would invest money for a "fan thing"
I doubt Samsung would invest money for a "fan thing"
Believe me, 25 mill is not a huge deal for Samsung. And no, there's no way the people of samsung were thinking that the GP would be checking every day and night antidiary.com for the next room because the diary doesn't have something for the GP. The GP would have no idea about what the rooms represent and what is Rihanna's transformation about.
I think it's common sense that the whole thing is for the fans!
Believe me, 25 mill is not a huge deal for Samsung. And no, there's no way the people of samsung were thinking that the GP would be checking every day and night antidiary.com for the next room because the diary doesn't have something for the GP. The GP would have no idea about what the rooms represent and what is Rihanna's transformation about.
I think it's common sense that the whole thing is for the fans!
They thought it would go viral but it's as viral as the artpop app
Believe me, 25 mill is not a huge deal for Samsung. And no, there's no way the people of samsung were thinking that the GP would be checking every day and night antidiary.com for the next room because the diary doesn't have something for the GP. The GP would have no idea about what the rooms represent and what is Rihanna's transformation about.
I think it's common sense that the whole thing is for the fans!
Very true, but there's no way they'd spend that money on a campaign without expecting to gain something in return. It's a celebrity endorsement, not a charity donation.
This was supposed to be Rihanna's "I am such an artist...!!! game changing iconic next level ****!!!1! this will change the future of music!!!!1!!" thing/experience but kinda everyone (but the most true stans like that bussy fanboyii) refused to give a ****
I think this is a good way of engaging her fan base. It may seem annoying but if I were a stan, I would appreciate this sort of thing. I get how it can be frustrating when you just want music though.
I think this is a good way of engaging her fan base. It may seem annoying but if I were a stan, I would appreciate this sort of thing. I get how it can be frustrating when you just want music though.
Well I am sure if this was done for Monsters or Beliebers they would like it more, but Navy is kinda different personality wise.
We are still on room 3. The next rooms will give the tea that will create buzz on sites. At least I want to believe it will happen that way. There's no way ANTi is coming before they unlock room 8. The track-list, a new snippet, a possible new song+video before the album release, the announcement of the album release date are some of the things that will make headlines and everyone will know about. I don't think they are so stupid that every room will be just about Rihanna's story and nothing about the new album. We just have to wait. 5 rooms to go.
We are still on room 3. The next rooms will give the tea that will create buzz on sites. At least I want to believe it will happen that way. There's no way ANTi is coming before they unlock room 8. The track-list, a new snippet, a possible new song+video before the album release, the announcement of the album release date are some of the things that will make headlines and everyone will know about. I don't think they are so stupid that every room will be just about Rihanna's story and nothing about the new album. We just have to wait. 5 rooms to go.
if there are 5 rooms left there
one could be for a tracklist
second for an album release date
third for a single
fourth for a music video
and fifth for the album
but it's too good to be true
if there are 5 rooms left there
one could be for a tracklist
second for an album release date
third for a single
fourth for a music video
and fifth for the album
but it's too good to be true
One for another creepy video
Second for another 60 keys
Third for revealing what the innocent is
Fourth for revealing what the dirt in that ***'s box was supposed to mean
Firfth for announcement of an announcement
puppy doesn't know anything. apparently rih's vocal engineer (said by a reliable lsa member) replied on accident and said they were in studio mastering with jen and few others. so unless he has his hands on demos (which again i strongly doubt) he has nothing. rih has been working at the same studios, not to mention with all the same people, to make sure nothing leaked early on. the project is air tight and nothing will see the light of day until they either release it digitally or potential leaks happen after things have been given to a distributor.
One for another creepy video
Second for another 60 keys
Third for revealing what the innocent is
Fourth for revealing what the dirt in that ***'s box was supposed to mean
Firfth for announcement of an announcement
if there are 5 rooms left there
one could be for a tracklist
second for an album release date
third for a single
fourth for a music video
and fifth for the album
but it's too good to be true
We got nothing but senseless videos/hints etc in the first three. We ain't getting a single/tracklist etc. from the antidiary thing. It's pretty obvious at this point.
This is a fan thing. This is a celebration of her 10 years in music industry. The GP will be informed by the sites when the rooms give some tea about the new album (track-list, new single, the album itself, etc). 
